Wow! Final week’s weblog put up went viral, reaching main media shops and receiving over 100K hits inside days. Responses from world wide praised our transparency and dedication to doing what’s proper, although some had destructive reactions.
I made a decision to put in writing an FAQ with a bit extra element and reiterate that this was not an information breach however a public service announcement: https://weblog.knowbe4.com/north-korean-fake-it-worker-faq
Do now we have egg on our face? Sure. And I’m sharing that lesson with you. It is why I began KnowBe4 in 2010. In 2024, our mission is extra vital than ever. Transparency helps the battle in opposition to these assault vectors. Certainly one of our clients wrote to me and mentioned: “Actually recognize the FAQ you place out as nicely. Very a lot recognize the transparency and the way forthcoming KnowBe4 was with info.” – Matt.
In the present day’s fast-paced media cycle usually overlooks related information. Briefly, the press protection was uneven. Many technical media shops have been cool, calm, and picked up, contemplating this an important cautionary story, and appreciated our transparency. Different shops took the “If it bleeds, it leads” sensational angle. They turned it into “information breach” clickbait and solely casually talked about on the finish that no hurt was carried out.
However we acquired the message out and that was the principle goal. I used to be requested to do a Webinar about this in order that we might assist organizations much more to ensure they might not make the identical error. We’ll, so keep tuned. We’re additionally creating an precise coaching module: “Safe Hiring” the place we’ll compile all the very best hiring practices to forestall this type of factor.
Thanks for being a present (or future) KnowBe4 buyer. We’re all collectively in these trenches. A latest and really related article within the Wall Road Journal was despatched to me, wonderful to share together with your C-level execs as price range ammo: “Deepfakes, Fraudsters and Hackers Are Coming for Cybersecurity Jobs:”
https://www.wsj.com/articles/deepfakes-fraudsters-and-hackers-are-coming-for-cybersecurity-jobs-e2a76d06
Extra Background: 1) At the top of the weblog put up we hyperlink to a latest podcast from Mandiant the place they go in depth about this specific hazard. I strongly suggest you hearken to it. 2) The U.S. Authorities is conscious of this risk and has been warning in opposition to it since 2022. Right here is the hyperlink.