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Friday, September 6, 2024

UserTesting updates its perception gathering platform with new surveying capabilities


UserTesting has introduced the newest launch of its platform that helps builders achieve insights into their buyer base.

The platform now presents branching logic, which permits builders to create surveys that adapt questions based mostly on responses to earlier questions. 

Picture duties and matrix questions have additionally now been added as new query sorts in surveys, offering new methods for purchasers to provide suggestions.

This launch additionally provides a brand new device known as Screener that gives real-time ideas on screening questions in order that builders can enhance the concentrating on of the survey earlier than launching it, in order that they will guarantee they’re reaching the suitable folks. 

Moreover, UserTesting now integrates with Confluence whiteboards, permitting builders to share UserTesting movies, spotlight reels, and clips instantly inside Confluence whiteboards. 

The corporate additionally revealed that it’s going to quickly be including a brand new tag administration functionality to offer builders with much more management over grouping insights collectively and discovering key themes. 

“UserTesting is dedicated to revolutionizing how our prospects construct merchandise and experiences. By frequently enhancing our platform, we allow companies to realize success by way of higher understanding of their prospects,” mentioned Michelle Engle, chief product officer at UserTesting. “Our newest launch focuses on enhancing the shopper suggestions course of, making it extra environment friendly and efficient. By integrating superior AI capabilities and enhancing survey flexibility, we empower our prospects to collect deeper insights and make extra knowledgeable choices.”


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