DJI Fifth Avenue retailer opens in NYC

The New York Retailer, like all the opposite DJI shops on the earth, present a novel strategy to put your arms on precise DJI merchandise, whereas getting 1:1 consideration from DJI staff. No ready on maintain vital. For DJI devotees, they’re a vacation spot. And for folks new to drones, the shops supply up an area to study concerning the know-how.

Right here’s all the things it’s worthwhile to know concerning the new DJI Fifth Avenue idea retailer:

What to anticipate from the DJI Fifth Avenue idea retailer

Unsurprisingly, the shop sells nearly your entire lineup of DJI’s digicam drones, handheld imaging gadgets, motion cameras and associated equipment which might be nonetheless in manufacturing. For instance, consumers who stroll in immediately ought to count on to see the most recent Mavic, Air, Mini, Avata, Encourage, and FVP (First Individual View) drone sequence  in addition to the skilled and client handheld merchandise, together with Ronin, Osmo Pocket, Osmo Motion, and Mic sequence.

It’s a spot to get your arms on the most recent DJI tech, which nowadays is the Ronin 4D-8K, Osmo Pocket 3 and DJI Mini 4 Professional.

Past shopping for stuff, it’s additionally a spot to get after-sales help from an in-person DJI worker. That’s a mannequin that largely mirrors different electronics producers similar to Apple. Apple is known for the ‘Genius Bar’ present in its shops. It’s additionally a key transfer for DJI, which has lengthy been criticized for its customer support (or lack thereof). By nearly any metric, the power to get in-person help ought to resolve that drawback — so long as you’re fortunate sufficient to be bodily current in New York your self to truly get that help.

There’s even a drop-off and pick-up service for {hardware} repairs, upon which DJI touts a 48-hour turnaround time. For all purchases made in-store, you’re entitled to a 60-day, no-questions-asked return coverage.

The design of DJI’s Fifth Avenue idea retailer

As DJI has accomplished with the aesthetic of its merchandise (I’m taking a look at you, modern, white, curved DJI Phantom drone), the design of the brand new DJI New York retailer largely mirrors the Apple aesthetic.

Throughout each the storefront and inside, it’s a futuristic design that embraces the ultramodern, minimalist aesthetic. White oak finishes body aluminum composite supplies.

go to the DJI NYC retailer

The DJI NYC retailer is situated at 685 Fifth Avenue. That’s sandwiched between E 54th Avenue and E 53rd Avenue. It sits adjoining to different huge names in retail together with Coach, Stuart Weitzman and Tag Heuer. It’s additionally proper subsequent to the Microsoft Retailer, giving tech nerds a compelling block to buy. The present New York DJI retailer hours (although they might change) are:

• Tuesday via Sunday: 10 a.m. to eight p.m.
• Monday: 11 a.m. to 7 p.m. 

For much more retailer images (and for updates concerning the retailer), try the official DJI New York Metropolis Retailer Instagram account.

The place can I discover different DJI shops world wide — and the place will DJI launch extra?

Whereas that is the primary DJI retailer in the USA, it’s not the primary on the earth.

Over in the UK, you’ll discover one in Birmingham, referred to as the DJI | Hasselblad Flagship Retailer by DJI Retail UK. Opened in 2023, the shop is situated within the metropolis middle subsequent to the Bullring purchasing middle.

Its presence is extra strong in Asia. That features the corporate’s retailer in Beijing. Positioned in Beijing’s central enterprise district, DJI’s Beijing Flagship Retailer spans two-stories. Surrounded by glass, it options that acquainted industrial design with picket counters.

Additionally in China, DJI runs a DJI Flagship Retailer in Hangzhou. Once more, Hasselblad stands on the entrance and middle, with a Hasselblad Interactive Zone, plus areas for flight assessments and workshops.

And don’t overlook DJI’s fantastically designed retailer in Shenzhen, not removed from the lavish DJI headquarters constructing, which opened in 2022.

The checklist goes on.

And for those who assume you’ve seen a DJI retailer within the U.S., you’re not totally improper, however you’re not totally proper both. Licensed DJI sellers can run their very own brick-and-mortar shops. At one level, you possibly can store at a DJI Licensed Retail Retailer in San Francisco’s Jackson Sq.. And never removed from the official DJI retailer on Fifth Avenue, you’ll discover a licensed DJI retail retailer in Backyard State Plaza in Paramus, New Jersey.

Now that NYC has an official DJI retailer, will we see extra shops across the U.S.? DJI hasn’t explicitly stated sure, however Christina Zhang, Senior Director of Company Technique at DJI, has recommended that the corporate remains to be attempting to develop its client division — which can very effectively indicate extra retail shops.

“We proceed to see rising client demand all through North America as we increase our client product portfolio,” Zhang stated. “With the opening of our Fifth Avenue idea retailer, we’re creating an area for our prospects to study, uncover and store.”

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