Graphic: Ed Hardy/Cult of Mac
Apple is getting ready to launch new M3 iPads and MacBooks this month. However don’t anticipate an Apple March occasion for his or her unveiling.
As a substitute, the corporate will reportedly announce the units by way of a “sequence of on-line movies and advertising and marketing campaigns.”
M3 iPad Professional received’t get a product launch occasion
Prior to now, Apple has usually held occasions in March to announce new merchandise. With a number of new iPads and MacBooks prepared for an replace, hypothesis about an Apple March occasion was swirling for months. However Mark Gurman claims in any other case within the newest version of his Energy On e-newsletter.
Whereas these merchandise might be launched comparatively quickly, they received’t get a devoted launch occasion. As a substitute, Apple will probably announce them by way of its web site and a advertising and marketing marketing campaign.
His sources say Apple has a “particular model of iOS 17.4 with help for brand spanking new {hardware}” due for launch in late March. So, these units might launch in March or April.
Apple didn’t refresh its iPad Professional or iPad Air lineup in 2023. It was the primary time in years that the corporate didn’t announce new iPads in a calendar yr.
New iPads and MacBooks might sport modest upgrades
Rumors counsel Apple is engaged on M3-powered iPad Professionals with a slimmer chassis and OLED shows. We additionally hope that Apple’s subsequent flagship iPad options even longer battery life and MagSafe help for wi-fi charging.
An iPad Air refresh can also be within the pipeline. Whereas the Air will retain the identical design as the present mannequin, a brand new 12.9-inch variant will purportedly be a part of the lineup. Leaked renders point out it is going to seem like its smaller 10.9-inch sibling.
A revamped Magic Keyboard for the iPad Professional with an aluminum high case may also launch alongside the brand new units.
Upgraded 13-inch and 15-inch MacBook Air fashions with Apple’s newest M3 chip are due for launch as effectively. Past a modest spec bump, these units will not be anticipated to pack different modifications.
Apple introduced the M2 iPad Professional in 2022 by way of a press launch as effectively. So, the corporate taking an identical method once more received’t be shocking.
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