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Monday, January 15, 2024

The FTC’s unprecedented transfer in opposition to knowledge brokers, defined


“The FTC’s motion is critical due to the prohibitions—barring the corporate from promoting knowledge about delicate places, quite than simply paying fines,” says Justin Sherman, an adjunct professor at Duke’s Sanford College of Public Coverage. In different phrases, it’s greater than a slap on the wrist. 

Sherman, who runs a mission at Duke targeted on the business and who was concerned within the analysis about navy members, provides that this new transfer is “additionally notable as a result of the FTC is concentrated on how sure places are extra delicate than others.” The concept folks have completely different rights to privateness in several contexts is much like the argument the FTC is making in its ongoing lawsuit in opposition to the information dealer Kochava, which it’s suing on the grounds that it identifies nameless customers with out consent and tracks their delicate location knowledge.

It doesn’t matter what the FTC does subsequent, knowledge brokers are prone to proceed to attract scrutiny for his or her sketchy practices. The brand new settlement can be prone to gas extra requires forceful legislative motion in opposition to them.

In an announcement, Senator Ron Wyden’s workplace mentioned, “Whereas the FTC’s motion is encouraging, the company shouldn’t must play knowledge dealer whack-a-mole. Congress must move powerful privateness laws to guard People’ private data and forestall authorities companies from going across the courts by shopping for our knowledge from knowledge brokers.” 

Perhaps one thing to sit up for in 2024?

What I’m studying this week

What I discovered this week

A brand new examine discovered that deplatforming—or kicking somebody off of social media, often due to the spreading of misinformation—reduces total consideration to these figures on-line. I’d suggest Justin Hendrix’s evaluation of the examine in Tech Coverage Press, through which he explains that the present analysis on the consequences of deplatforming has yielded advanced and unclear outcomes. Nevertheless, this new physique of labor from researchers at EPFL Switzerland and Rutgers College signifies that whereas it does affect total consideration, the impact of deplatforming is far larger for lesser-known folks. For essentially the most well-known people, like former president Donald Trump, deplatforming doesn’t have as a lot of an affect. It’s actually vital analysis as tech platforms hone their misinformation instrument equipment forward of a giant election 12 months.

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