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Monday, February 12, 2024

Tremendous Bowl LVIII: drones dominate ads

Tremendous Bowl LVIII did it once more with a Taylor Swift look and a star-studded Usher halftime present. There was additionally no scarcity of intelligent promoting. However among the many most intelligent ads on the market? Sure, these are the a number of that featured drones.

Drones appeared on hundreds of thousands of TVs throughout America in that Popeyes advert. In the meantime, followers on the bottom in Las Vegas, have been handled to not one however two drone exhibits. Each have been ads in themselves. Listed below are 3 unimaginable drone highlights to come back out of Tremendous Bowl LVIII:

Drones ship Ken Jeong an order of Popeyes rooster wings

Actor, author, and comic Ken Jeong acquired a style of Popeyes’ new Wings — delivered to him by way of drone. The premise of the advert is that this: Jeong cryogenically froze himself 52 years in the past, ready for the all-time wing. Upon unfrozeeing, he discovers the largest modifications over the previous 52 years. That included drones, driverless vehicles, scooters, even new breeds of doodle canine and, sure, the rooster wings.

The commercial was created by Popeyes’ inventive company, McKinney. Filmmaker and MTV Video Music and Grammy Award Winner Calmatic directed the advert. Calmatic is finest recognized for guiding motion pictures together with “Home Get together” and “White Males Can’t Leap.”

Watch the complete advert right here (drones seem at concerning the 0:44 mark):

Go to Newport Seashore hosts post-game drone present

Super Bowl 2024 drone light show Visit Newport Beach

Common Drone Woman readers already knew this one was coming. Final week, we reported on the Go to Newport Seashore drone present. Yep, that was an advert directed on the followers in attendance at Vegas, the place 1,000 drone flew for a 12-minute gentle present. The present over Allegiant Stadium in Las Vegas occured one hour after the massive recreation. It was all an advert placed on by the vacation spot advertising and marketing company behind Newport Seashore, a Southern California seashore metropolis.

SkyWorx, which relies in Boise, Idaho, powered the present.

Sky Components launches drone present in entrance of Resorts World

That wasn’t the one drone present in Las Vegas this weekend. One other drone present firm, Sky Components, placed on a present flying in entrance of Resorts World On line casino. Resorts World is likely one of the newer, Hilton-owned Las Vegas motels.

For his or her present, a fleet of 1,000 drones took flight at Resorts World. They flew a football-themed present together with drones within the form of gigantic helmets and towering 400-foot-tall soccer gamers.

“As big soccer followers ourselves, we knew we wished to fly an epic drone present for the Large Sport,” stated Preston Ward, Chief Pilot of Sky Components.

That present was hardly Sky Components’ first time in Vegas. Considered one of their largest performances to-date was additionally in Vegas. That was an 1,000-drone F1 drone present.

The Tremendous Bowl loves drones

Drones fly within the NFL emblem over the Los Angeles Conference Heart on the NFL’s first-ever Tremendous Bowl Drone Present. That was forward of Tremendous Bowl LVI, February 11, 2022 in downtown Los Angeles, California. (Picture by Getty Photographs)

As these three situations of Tremendous Bowl drones on the one evening of Tremendous Bowl LVIII indicated, the well-known soccer faceoff loves drones.

The 2022 Tremendous Bowl gave us a number of drone gentle exhibits over downtown Los Angeles within the days main as much as the sport. And in 2019, the Maroon 5 half time present featured not simply Large Boi, Travis Scott, and Sleepy Brown, but additionally a drone present. That was for the Pepsi Tremendous Bowl LIII Halftime Present at Mercedes-Benz Stadium in Atlanta, Georgia.

Then in 2017, tons of of drones flew throughout Woman Gaga’s Tremendous Bowl halftime present throughout Tremendous Bowl LI at NRG Stadium in Houston, Texas.

The Tremendous Bowl goes hand-in-hand with advertisements — and drones could make for fairly slick promoting. However the Tremendous Bowl LVIII entailed all kinds of hilarious and intelligent promoting. Many advertisers took benefit of the sport’s Vegas location to get inventive.

In one other hilarious, non-drone advert that’s too good to not share. Doritos turned the long-lasting Luxor resort’s pyramid into an enormous Doritos chip.

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